French communication agency W Atjust and director Thierry Poiraud gave a new twist to the tilt-shift photographic technique in making this commercial for the French railway network, Reseau Ferre de France. Tilt-shift uses special lenses and unique angles to capture a real life scene as if it were in miniature. In this case, the video combines tilt-shift photography with models and 3-D animation and adds a giant human hand making improvements to the railway network.
Really awesome!
Manic was asked to create the identity system for a soon-to-be-launched chocolate brand. The client had a specific request of “luxury in a conventional way”.
Manic has managed to produce a product of high quality. The watermark is a modified script typo which gives you a feeling of freshness, youthfulness and sexiness. It is very appealing and has the qualities of a strong and resilient watermark or logo design for that matter. It is memorable, simple, elegant with a twist of sophistication and will do well in different media.
Check it out!
As described:
The wordmark was modified from an existing script to look fresh, youthful and disarming. The logo, a hot-air balloon, adds a touch of whimsy. It is also a symbol of freedom; being carefree, autonomous, able to act on a whim — the ultimate luxury for most.
As it was a retail brand, it was important that we created a distinctive mark within a robust identity system that can be refreshed seasonally without being diluted. To achieve that we created a chevron pattern with four seasonal colour palettes, with plans to add more as required.
Contributed by Karen Huang, creative director at Singapore-based Manic Design.
Thanks to Identity Designed
Hey guys. Some time ago I started using Sublime Text 2 as my main Text Editor. It is super fast and extremely impressive in all fields. It has so many cool features and is defiantly worth checking out. In my opinion it outworks both TextMate and Coda which were my preferred Text Editors for mac before the rise of Sublime Text 2.
A quick list of cool features and extensions in Sublime Text 2:
If you’re into web development I really recommend this editor and check out this blog post by Andy Miller, which will get you started with some nice extensions.
Let me hear what you think!
San Francisco-based Obscura Digital made to mark the United Arab Emirates’s 40th anniversary as an independent nation.
Impressive result! Check it out!
Projected onto the façade of the Sheikh Zahed Grand Mosque in Abu Dhabi, the show was designed to suit the occasion, integrating historical themes and cultural motifs with the architectural elements of the mosque. Aladdin’s genie couldn’t have done it better, but in the case of Obscura, it required 44 projectors, totaling 840,000 lumens of brightness, to cover the 600×351 foot surface area of the mosque.
Thanks to @issue & Delphine Hirasuna
